Friday, 9 September 2011

EXHIBITION STANDS CAN STAND A BUSINESS


Where money is concerned this is more important. Someone will lose the money if the planning is not correct. A part of planning is also promotion. There can be many ways like exhibition stands, banner stands or LED display to do that and those ways depend upon many things like population, average education, income levels, demographic location. The advertising ways change with any one of the factors. In a semi urban area which has average education level and regular incomes will not be a very suitable place to project a product with LED screen. There is no doubt that the promotion will be accepted but the returns will not be enough for cost gone into the promotion. So a banners and signs assembly will be more suitable for this location.  

The exhibition stands are a typical rural locality promotional material as for any place where there is any doubt about the success of a promotion the safer way to go is through a cheaper method. This protects the promoter from a heavy loss in case of severe disruption of plans. There are many options for the rural markets but some promotional materials are better that the rest for their cost to return proportion.  Exhibition stands can generate continuous revenues for a fixed investment of erecting the stand. It can also keep continuous promotion without any manual presence in the vicinity if adequate safeguard is there. Similar to them is also banners and signs. Banners and signs are much cheaper than others to fabricate and so is not much wept over if lost or gets damaged. So they have a huge acceptability as a fit and forget type of promotion. For any once visiting place the companies carry a lot of banners and signs and affix them at suitable permitted places.

Something which is quite similar to exhibition stands but does not have the safety of physically displaying the products is banner stands. We can say banner stands are a mixture of exhibition stands and banners and signs. The banner stands put a provision for displaying the banners. The can be of metals or can have a frame of fibre glass or any such light material and can have a strong base to prevent toppling in heavy gusts. They are useful for day long promotions.

We see that any promotional items like exhibition stands are well researched to get the maximum leverage from banners and signs and like. They can be used in rural area or can be used for some of the urban areas where they fit suitably. There can be many deciding factors that are remembered for choosing that particular promotional item for that particular area. These old school equipments can still work wonders.

Thursday, 8 September 2011

DISPLAYS EXHIBITION STANDS BANNERS AND FLAGS


Advertisement is the only thing that goes with all issues to keep it customer oriented. In This article we are going to discuss some of the effective display products to boost up the business.   


Advertisement is an integral part of putting anything for public opinion. We need others opinion for anything that is circulated through a selected mass of people. It can be to sell a product or can be for an opinion but whatever it is we can not go without advertisement. With time there have been changes in the modes of advertisements also. Banners and flags and many more things that can be branded as primitive in today’s context because technology has changed most of the scenarios for advertisement. Though some of the things like exhibition stands, banners and flags, banner stands have never faded. The earlier neon light signs have been changed digitally and can be more viewers friendly. In spite of that the need for the so called primitive ones are still high for their applicability in the localized markets.

Description of some of them

Banners and flags are some of the easiest ways to express any thought or product. So it can be used for both selling a product or for promoting a new idea. The average cost to visibility of banners and flags is also quite high as they are dispensable to get an idea and can give us enough mileage for any promotion. The utility is more in a semi urban market where the flags do not appear out of context also due to the matching economic conditions they both project. Banners are also known for small investment as the cost of making a banner in a bulk order is quite nominal and so gives us enough value for the money and we can even neglect a banner if needs to be sacrificed for the visibility criteria.
Exhibition stands are a bit different from the rest. There can be many varieties for the concept. An exhibition stand design is critical for highlighting the product to the optimum level by placing it in the strategic points. The concept of exhibition stand is that to place or arrange products in a platform according to their priorities or they can also be arranged in a semi circular or circular manner by which any visitor to the stand can have a complete view of all the things that are on display. The exhibition stand design is critical for the products exhibited as the design can focus or remove the focus from a product. 

Banner stands are somewhat similar to banners but they have specific ways of fixing a banner by putting it on a stand. They also give the flexibility of location and do not force to install at the place where only we get hooks to do so.
Banner Stands

In spite of the aggressive progress of technology the old methods and ways of promotion and display like banners and flags are still in demand and they will continue to do so as long as we have segments of people who will stay away from the overbearing presence of technology.